Week of March 12, 2001
Things will get better were positive
"ITS BAD out there!"
Thats what we keep hearing. In the field, on the phone, through written correspondence people keep telling us how bad things are in the textile and related industries. But are things as bad as people are saying? As bad as theyve ever been?
We dont think so.
Things definitely arent as rosy as they were a few years ago. Theyre quite thorny, actually. And companies cant seem to stop the bleeding. Imports are up. Orders are down. Inventories are up. Stocks are down.
Our very foundation is shaking. Will we tumble?
Seems you cant pick up your STN these days without reading of another mill or supplier closing its doors or consolidating. We seem to be losing more warm bodies than any other industry around 28, 173, 329 people at a time. It adds up quickly and, frankly, weve stopped counting.
Legendary names like Hightower and the Bishopric are falling by the wayside, while companies such Mayfair Mills continue to take a beating. Just last week, the Arcadia, SC, fabric producer announced it is closing half of its six plants and handing pink slips to 425 people, marking the companys first plant closing in its 67-year history.
When will it all end? How will it all end?
No one can say.
WHILE WE sit here in one of the industrys bunkers, we put ourselves this publication in a position to judge the battle and the battlefield. And evidence seems to indicate that the industry indeed is in a state of despondency right now. The strongest indicator we use: our advertising revenues. For instance, this, our ATME-I preview issue traditionally one of our "healthiest" papers is off nearly 50 percent from a similar edition just last fall. Which is difficult to understand, given the promise of recovery that a trade show of this nature brings. Being near the end of the food chain tells us that somebody, in addition to us, isnt being invited to the dinner table.
Our gut says that people are in one of those "wait-and-see" modes, afraid to pull the trigger because the future is so hazy. The U.S. economy is down, attendance at the last ATME-I in October was down and, perhaps, exhibitors hopes are down. We would like to think otherwise.
IN THAT spirit, may we suggest that things arent as bad as people make them out to be? Is it too far-fetched to call this downturn an aberration, a mere blip on recoverys radar screen? Seems to us that things could, and should, be better. We tend to believe that were witnessing a self-fulfilling prophecy at its finest, a manifestation of our own negative thinking. If you hold a false belief, you base your actions on that belief and a new reality is created.
Despite evidence that gloomy conditions do exist, let us offer a more sunny approach to this situation. Simply put: Think positive. Seems trite, yes, but until you believe that things will be better, they wont get any better.
We accept the notion that optimistic people are winners in good times and survivors in hard times.
You are what you think, you know.
So think good thoughts. Its not that bad out there.
Despite what you may be hearing.